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Short-term rentals boom in Australia's regional cities

Demand for Airbnb and short-term rental accommodation in regional areas has boomed in recent years and accelerated sharply in 2020 as Australians swapped international travel for local getaways.

As more travellers turn to renting entire houses and apartments over traditional accommodation options such as motels and hotels for increased space and privacy, this growth in the regional short-term rental market is set to continue with many popular destinations facing a shortage of quality accommodation options.

 

Australian regional short-term rental Average Daily Rate (ADR) trend

Source: AirDNA. Median ADR of short-term rentals in Australian regional locations (excl. capitals cities, all states and territories, locations with +50 active short-term rental properties) 

 

Average daily rates (ADR) charged for short-term rental accommodation in regional locations have increased consistently on a monthly as well as year-on-year comparable period basis throughout 2020.

The median ADR for regional short-term rentals - properties located in towns with over 50 active listings and excluding capital cities - reached $343 in December 2020, an increase of 27% compared to the same month in 2019.

 

Top 5 regional short-term rental areas in New South Wales in 2020*

blue mountains-1

Region

Average Daily Rate (2020)

Dec 2020 YoY Revenue Increase^
Byron Bay $542 +35% 
Wyong $461 +23% 
Shoalhaven region $403 +44% 
Blue Mountains $336 +56% 
Port Stephens $323 +33% 

 

 

Top 5 regional short-term rental areas in Victoria in 2020*

mornington peninsula-1

City / Region

Average Daily Rate (2020)

Dec 2020 YoY Revenue Increase^

Surf Coast $366 +31%
Alpine Shire $359 +40% 
Apollo Bay (Colac Otway region) $324 +40% 
South Gippsland $278 +93%
Bass Coast $288 +14%

 

 

Top 5 regional short-term rental areas in Queensland in 2020*

sunshine coast airbnb report

City / Region

Average Daily Rate (2020)

Dec 2020 YoY Revenue Increase^

Whitsunday $442 +16%
Sunshine Coast $377 +11%
Scenic Rim $326 +28%
Fraser Coast region $216 +9%
Bundaberg $187 +8%

 

 

Top 5 regional short-term rental areas in South Australia in 2020* 

south australia

City / Region

Average Daily Rate (2020)

Dec 2020 YoY Revenue Increase^

Barossa Valley $387 +6% 
Yankalilla $302 +46% 
Kangaroo Island $260 +81% 
Robe $274 +28% 
Yorke Peninsula $207 +4% 

 

 

Top 5 regional short-term rental areas in Western Australia in 2020*busselton airbnb

City / Region

Average Daily Rate (2020)

Dec 2020 YoY Revenue Increase^

Busselton $414 +35% 
Exmouth $374 +4% 
Augusta $330 +43% 
Albany $225 +34% 
Esperance $214 +64% 

 

 

Top 5 regional short-term rental areas in Tasmania in 2020*

tasmania

City / Region

Average Daily Rate (2020)

Dec 2020 YoY Revenue Increase^

Break O'Day $232 +26% 
Huon Valley $228 +50%
Sorell $199 +106% 
Glenorchy $194 +69%
Latrobe $189 +212% 

 

Find out more about short-term rentals in regional Australia

With overseas travel restrictions likely to continue throughout 2021, the regional accommodation boom is set to roll on as more Australians choose to explore their own backyard as a break from working from home.

Short-term rentals are an ideal solution for many property owners who may also wish to occasionally use their holiday home themselves, but also earn additional income with continuous cleaning and maintenance instead of leaving it vacant.

MadeComfy is Australia's leading short-term rental company and official partner of Airbnb. Get in touch with our team today to find out how many your property could earn with professional management.

 

Ask an Airbnb expert: Submit your question to the MadeComfy team below.

*Regional ADR and monthly revenue data source via AirDNA. 

^YoY revenue change compares month of December 2019 Vs December 2020

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