Static Pricing

When might static pricing be preferable to dynamic pricing?

‍Static pricing works best for:

• Properties in stable, year-round markets (e.g., city centre apartments)
• Long-term rental conversions (30+ day stays)
• Corporate housing agreements
• Hosts prioritising simplicity over maximum returns
• Markets with minimal seasonal demand fluctuations

What are the main drawbacks of static pricing?

‍Potential limitations include:

• Missed revenue opportunities during peak demand
• Reduced competitiveness in shoulder seasons
• Longer vacancy periods during low season
• Difficulty responding to local event-driven demand spikes
• Lower overall annual yield compared to optimised pricing

How does MadeComfy calculate static pricing?

‍MadeComfy determines static rates by:

• Analysing 12-month historical performance data
• Benchmarking against comparable local properties
• Considering the property's unique features and amenities
• Factoring in owner income requirements
• Adjusting for market conditions at implementation

Can static pricing be combined with seasonal adjustments?

‍A hybrid approach allows:

• Base static rates for 80% of the year
• Limited seasonal premiums for major events/holidays
• Discounts for extended stays outside peak periods
• Occasional promotional rates to stimulate demand

What property types suit static pricing best?‍

Static pricing often works well for:

• CBD apartments with consistent corporate demand
• Student accommodation near universities
• Properties near major hospitals with regular medical stays
• Relocation housing with fixed-term contracts
• Properties in markets with capped price competition