Managing your property’s availability isn’t just about setting dates on a calendar. It’s a smart strategy that can boost your booking rate and rental returns. If your property isn’t available when travellers are searching, you’re letting your competitors steal your business. But if you take a smart approach to availability management, you can secure more bookings, make the most of peak periods, and avoid long vacancy gaps.
Whether you’re a seasoned host or just starting out, knowing how to manage your property's availability can make all the difference between a thriving short-term rental and a listing that just sits there. Let’s dive into what matters and how you can stay ahead.
Before you start changing your calendar, it’s important to know what affects availability and bookings. Here are some things to keep in mind:
Pay attention to when your area is busiest and slowest. Big local events, festivals, or holidays can make people want to book more. If you block your calendar during these times, you’re missing out on potential guests.
If you want to encourage guests to book longer stays, you can set a minimum number of nights. But remember to be flexible and don’t make it too difficult for people to book shorter stays.
Some guests book months in advance, while others just a few days before. If you set up your listing to be flexible with both long and short lead times, you’ll have a wider range of potential guests.
Plan around times when you’ll need the property for yourself or to do maintenance. But don’t block too much time unnecessarily.
Here are some practical tips to help you stay competitive:
During busy times like holidays and weekends, bump up the minimum stay to three nights. But, let guests stay shorter (one or two nights) on weekdays or during off-peak seasons. This way, you can make more money per booking while still keeping the place full.
Many travellers book their dream getaways months in advance, especially during peak seasons. Make sure your calendar is open at least 12 months out to catch these early birds.
Keep an eye on event calendars. If a music festival, sports event, or conference is announced, make sure your availability is open and adjust your pricing to capitalise on the rush of people wanting to attend.
Use channel managers or a dynamic pricing tool to adjust your minimum stay and pricing based on demand. But don’t forget to regularly review and tweak it to stay competitive.
Unless you’re absolutely certain you need a date blocked, keep your calendar open. You never know when a last-minute booking might come your way, and it could be a real money-maker, especially if you allow guests with good reviews to book instantly.
Things can change up - emergencies, personal stuff, or even maintenance can throw a wrench in your schedule. But how you handle these changes is what really matters.
Flexibility and good communication keep your guest ratings intact while protecting your income.
Partnering with an expert property manager like MadeComfy takes the stress out of availability management. Here’s how we can help maximize your rental returns:
Want to run a successful short-term rental? Managing your availability is crucial. But don’t worry, you don’t have to do it all by yourself. MadeComfy’s experts will take care of everything, making sure your property stays competitive, optimised, and guest-ready. And the best part? You’ll enjoy the returns without the hassle.
CONTACT US today to get more bookings and higher returns on your short-term rental.